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MAM, A New Vietnamese Barbecue Restaurant, Launching In Notting Hill

Posted on August 8, 2017 by James

MAM, A NEW VIETNAMESE BARBECUE RESTAURANT, LAUNCHING IN NOTTING HILL

 

OPENS 6TH SEPTEMBER 2017

Launching in early September, and set to take the West London food scene by storm, MAM is the new restaurant from the team behind cult East London restaurant Salvation in Noodles. Inspired by the barbecue street food stalls found all over Vietnam it promises to bring light, fresh flavours and specially curated cocktails to leafy All Saints Road.

Owner and food entrepreneur Colin Tu received huge acclaim for his two Salvation in Noodles restaurants, but has chosen a different focus for his third site, MAM. Pronounced ‘mum’ and referring to the art of fermentation, the menu will focus on skewered meat cooked on a robata grill, served with Colin’s mum’s homemade fermented dipping sauce, a pungent, spicy recipe made with shrimp paste and pineapple.

The skewers will predominantly feature cuts of chicken, but the kitchen will also showcase weekly specials such as rare-breed beef and seafood. Served sharing style with rice noodle parcels, chopped veg, colourful pickles, an abundance of fresh Vietnamese herbs, lettuce leaves and rice paper wrappers, diners are encouraged to choose their own way of eating them.

The menu will also feature Hanoi-style pho, a hearty, umami-rich noodle broth from the north of the country. Plus, comforting rice bowls topped with the likes of braised short rib or pork belly and egg, as well as classic Vietnamese starters including the fish sauce chicken wings that have gained a huge following at Salvation in Noodles.

The light, airy 40-cover restaurant, divided between a bar area at the front and dining room conservatory at the back, will also offer a refined cocktail menu, plenty of greenery and décor reminiscent of the charming riverside town of Hoi An.

As with Colin’s first two restaurants the food has been inspired by his travels and his family recipes, but with his own tweaks to ramp up the flavour, so, as he says, “it really hits you in the face”.

 

– ENDS –

 

Notes to editors:

 

Launch Date: 6th September 2017

 

Address: 16 All Saints Rd, London, W11 1HH

 

Restaurant Opening Hours:

 

Mon-Fri: 6pm-11pm

Sat-Sunday: 12pm-11pm

 

Website: www.mamlondon.com

 

If you have any questions, would like to sample the menu or require images do not hesitate to contact:

 

Lauren Auty

 

MMPR

lauren@merimancepr.com

0207 439 9127

 

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